Sneaker culture is changing...haven't you noticed? I have been in the sneaker game for over 20 years. The culture has undergone some interesting changes. The various color ways and strategies to procure these exclusive sneakers is not what it used to be. Sneakerheads embrace the chase. It's part of the game. But beyond that, we have to accept the fact that sneaker culture has been evolving into something larger than itself and it being recognized as more than just a fad or bandwagon movement. You don't have to be a "sneakerhead" any longer, one just simply needs to download an app and the rest is up to the "luck of the draw". Some sneakerheads are left out of the loop and don't like it. And for others, this is something they've been waiting for their whole lives.

They say that a picture tells 1,000 words. I believe that because if you know what to look for when you're viewing an album or clicking thru images; the evidence will be shown to you. What do you want your picture to look like?

Do not allow yourself to seek out exclusive sneakers only to have them look like everyone else's. Check out our laces that will make your sneakers unique and turn heads.

We all want to stand out in a crowd. We all want that feeling, and the feeling is based on our own individual taste preferences.

Our products are something you should try if you haven't yet. Be sure to check us out!

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